Building Your Story - TalkDrawer

Building Your Story |

Coach : Richard Mulholland

Published: 09/09/2019
Every day, countless businesses make a mistake that costs them bucket loads of money - they don't explain clearly what it is that their company does! Have you ever stopped to think how much this very same issue is potentially costing your business?

This talk, based on the brilliant book Building a StoryBrand by Donald Miller, will help your team learn and understand key aspects of Miller's storytelling framework that can and must be used whenever communicating with customers.

When speaking to your customers you have to provide them with a story that effortlessly leads them to the correct conclusion, and this conclusion needs to be the enormous value they will get from doing business with you!

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